The handsome boys over at the search engine company Prodege (the first search engine to custom brand and incentivise search) have have created an image search site called YOWGO, a search engine dedicated to the concept of searching for images to send to your phone.

The “send to phone” service is being provided by Mixxer, the former ringtone turned multi mobile media company. “Prodege is the first engine company to utilize this tool and offer this free service to users,” says Scott Dudelson COO of Prodege.

Its really simple actually. Say, for example, I wanted to put Republican presidential candidate Mitt Romney as the wallpaper on my phone. But the campaign does not provide this service. Well as simple search for Romney on YOWGO provided me with a plethora of material to use… now how do I get it on my phone. Underneath its picture is a little link that says ‘Send To Phone.’ This opens up a Mixxer site that allows you to enter your phone model and number and send away (it even lets you edit the picture). In no time you receive a WAP Push SMS with a link to a mobile website where your phone will then prompt you to download the picture. Thats it, your done.

I think the implications for this are pretty huge it terms of making it easier to deliver user user generated content to the mobile phone… but it also makes such things are mobile viral delivery more viable.

Of course there are some possible legal implications to all this but for now its a really fun and obvious idea.

Prodege works with bands to create a network of branded and incentivized search engines. They even let you download a search toolbar of your favorite band. Prodege currently provides this unique type of search service to bands, artists and organizations as Maroon 5, Drake Bell, Shinedown, Hinder, Wynonna, Meatloaf, Andrew Dice Clay, A Change Of Pace, K Fed, Prize Wish. Plus also check out there very own Search Win Merch engine.

Technorati Tags: 08 election, romney, prodege, yowgo, search engine, k fed, meatloaf

This entry was posted on Tuesday, May 22nd, 2007 at 3:27 pm and is filed under SMS/TXT/MMS, Ringtones/Wallpaper. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.